Social science Naming Etiquette / Masami Ono
※Please note that product information is not in full comprehensive meaning because of the machine translation.
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Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.
Social Science
If you want to design a product that sells well, change the name of the product. In this book, a marketing and product naming consultant who was independent from CyberAgent through the Hakuhodo Group teaches how to choose words that convey your value instantly. It is a must-read book for selling yourself and your product at the highest price.