Society Best Management Learned from Disney and McDonald's / Kazuo Nakazawa

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This book is a practical management theory by the author who has demonstrated his skills at top foreign companies such as Walt Disney Japan and McDonald's Japan. The author who has moved from foreign company to foreign company for 45 years explains the management of global standards. What is the management to survive for Japanese companies that are less productive compared to other countries and sluggish GDP growth? It is a book in which you can learn the Shinzui of foreign management. [Profile of author] Kazuo Nakazawa Born in Nara in 1950. After graduating from the Department of Electrical Engineering, Faculty of Engineering, Doshisha University, he joined McDonald's Japan in April 1973. He served as the director of the operation department and the senior director of the marketing department. He worked at the headquarters of McDonald's U.S.A. for three years. He was involved in the development of POS and "Made for You" systems. He joined Disney Store Japan in 1999 as the director of store operations and the director of marketing and sales promotion. He was involved in the development of POS and "Made for You" systems. In 2004, he joined Kentucky Fried Chicken Japan in Japan. He joined Walt Disney Store Japan in April 2008 as the director of Consumer Products, the licensing division of Walt Disney Japan. He doubled the size of the operation in three years and was involved in the development of POS and "Made for You" systems. He served as the general manager. He joined Walt Disney Store Japan in April 2015 as the director of store operations and the director of marketing and sales promotion. He achieved sales and profit growth in the division for seven consecutive years. He became the Managing Director of Walt Disney Korea in October 2016. He became the Senior General Manager and Senior Vice President as the head of the licensing division of Walt Disney Japan. He became the Senior General Manager and Senior Vice President as the head of the consumer products division of Walt Disney Japan. He became the Senior General Manager and Senior Vice President as the head of the marketing division of Walt Disney Japan. He became the 2019 2020 2022 2024 2018 2018 KUREYON Daiko