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Social Science
/ Small companies should not be ordinary businesses that are forced to compete with a lot of competition. They should be unique businesses in small markets in which competitors are not willing to enter. This book compared such businesses to "The Gold Frog in a Small Well." Building "Niche Only One Business" that leads to high profits and increased corporate value can be a way out of the current difficult situation for all SMEs! This book gives detailed advice from the author, who has led many businesses to success, from his nearly 40 years of business experience, to ideas and mindset necessary to create such businesses, tips for building businesses, sales know-how to expand the market, and points to be careful about avoiding competition with other companies. If you read this book, you will definitely find a way to turn your company into a "Gold Frog"! [Contents (Tentative)] Chapter 1 Aiming to become a Gold Frog in a Small Well Chapter 2 How to become a Gold Frog Chapter 3 How to become a Gold Frog Chapter 4 How to become a Gold Frog Chapter 5 How to become a Gold Frog by earning 100 million yen Chapter 6 Secrets to realizing ideas Chapter 7 Marketing to expand the market Chapter 8 What you can do because you are a Gold Frog mindset