Book (Practical) Politics, economy and society Content marketing Methodology 88 Starting Where Possible

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Commerce
Politics, Economy, and Society
Evista Vol. 2 / By publishing content on the Web, "content marketing" attracts potential users who are not yet visible to the website. This book covers a wide range of topics such as the basics of content creation and SEO, the analysis of content pages, the writing skills of owned media for BtoB and BtoC, the strengthening points of source code with an awareness of SEO, and inducing and attracting users using listing advertisements. In order to attract potential users to our website, it is essential to have a deep understanding of "our company's business and service and its users". On top of that, it is essential to provide "appropriate Web content". Many of the people who operate the website have a deep understanding of their business and users, but do not know what "appropriate Web content" is for the target, and it is important to provide "appropriate Web content". In order to solve these problems, it is intended that people who read this book deepen their understanding of each of their businesses and users, create content and implement improvement measures. We have collected practical know-how that can be started where it is possible with limited budgets and manpower.