Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.
ECONOMY
There is an increasing amount of news about consumers, such as Chuko Shinsho / Cheer Consumption and Cashara. This book describes from the viewpoint of consumers the period from the 1960 s, when the consumption revolution was brought about, to a stable growth period, a bubble economy, and a long-term economic stagnation. Through the productivity-boosting movement, the Daie-Matsushita War, the vision of Tsutsumi Seiji and the Saison Group, the shock of seven eleven, the birth of Customer Service, and so on, it describes consumers and society changing along with the course of the Japanese economy.