New book Society The Secret of "Mochi-mochi" that Somehow People Want to Buy / Yoshitaka Fujino Seishun Shinsho Intelligence

※Please note that product information is not in full comprehensive meaning because of the machine translation.
Japanese title: 新書 社会 なぜか買いたくなる “もちもち”の秘密 / 藤野良孝 青春新書インテリジェンス
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Item number: BQ113115
Released date: 03 Jul 2024
Maker: Seishun Shup

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Shakai
Seishun Shinsho As an intelligence / company, as an individual business that was founded, as an Internet business, and as a store business, the importance of "words" which are useful for transmitting the names of products and introductions of products using SNS, web, and paper media is increasing. Why is A getting attention and B not getting attention even though the content is the same? Why is C selling and D not selling even though it is the same product? The key to this is "Power Word" which is covered in this book. Actually, Power Word, which is based on "onomatopope", is a word that "makes the brain understand instantly and intuitively" and is a word that catches the heart of customers at once. In this book, we generously convey how to make and use "Power Word" which raises the level of attention and transmission power rapidly and increases sales.