Don Quijote became a ¥ 2 trillion company when everyone worked freely / Naoki Yoshida

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Society
[Introduction to the Contents]
The Truth about the Growth that Achieved Sales of over ¥ 2 trillion and 35 Consecutive Years of Increase
Product Development Capability and Human Resource Development Skills that Brought about by Delegation of Authority
Why was the brand revival of the hit PB "Passion Price" successful?
Why was the brand revival of the hit PB "Passion Price" successful?
In spite of the collapse of the bubble economy, the Lehman Shock, and the Novel Coronavirus Crisis that hit the Japanese economy, the general discount store "Don Quijote" that continues to grow with 35 consecutive years of increase in sales?
In 2024, the sales of Pan Pacific International Holdings (PPIH) exceeded 2 trillion yen for the first time. It is now the fourth largest company in the Japanese retail industry.
The management and marketing that lead to high profits by instilling the "Customer First Priority" and "Delegation of Authority" that support the foundation of "Passion Price" into the entire Group, and the human resource development that creates a strong front line that executes them are all unconventional and insane.
The CEO of Pan Pacific International Holdings (PPIH) wrote about the reality of Chief Compliance Officer).
In 2018, he became Senior Managing Director and Chief Administration Officer (CAO).
In 2019, he became President and CEO. 1964 2007 business person creative director