Book (Practical) Society Manga Business / Ken Kikuchi

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Big Hit Manga 『 Demon Slayer: Kimetsu no Yaiba The economic scale of 』 is said to be about 1 trillion yen in 2020. Why has Japanese manga been able to achieve this kind of success? The hint is the phrase, "If there is a wide range of support, there is a high price." The Japanese manga industry has been able to create a situation in which the world's largest number of creators are aiming at its top. Why has it been able to create such a virtuous circle of creation? Also, is it possible to newly enter the manga business? In this book, the author who entered the manga industry with a consulting background examines how to create interesting manga that is accepted around the world from a business perspective.