Book (Practical) Society The strongest direct-to-consumer - Digital SCM for e-commerce that is absolutely profitable - / Kunishige Suzuki

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Entrepreneurs, retailers, marketers and business retailers, marketers and business experts teach how to introduce, develop and implement the "direct-to-consumer" business model that continues to attract attention. Specific skills and strategies for successful direct-to-consumer. Key points are explained such as procedures for site construction and OEM product development, improvement of customer experience, brand building and advertisement strategies.