Society ATTENTION SPAN / Gloria Mark / Takumi Yoda

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Social
[Contents introduction]
■ It takes only 47 seconds to concentrate on the screen of a smartphone or PC, 77 e-mail checks per day on average, and 25 minutes to recover the concentration to return to the original task after work is interrupted.
Are we suffering from digital devices that make our work and life more convenient? This is a way to enhance "concentration" and maintain mental and physical balance suitable for the digital age for modern people who cannot live without devices while suffering from the distraction of digital tools.
■ Our work and life can no longer be achieved without digital devices.
Smartphones, PCs, and digital tools such as Zoom and Teams have given us tremendous convenience and efficiency by removing the physical distance barrier and promoting remote work.
On the other hand, constant pop-up notifications, a proliferation of messages and e-mails to deal with, and clever videos that appeal to human instincts have created new concerns such as being distracted and unable to stay focused, being more multitasking and prone to making mistakes, and having more symptoms like anxiety and insomnia.
■ Now that digital tools that were originally created to enrich our lives and expand our capabilities have become a cause of serious inattention, how can we recover our concentration and maintain our mental health?
With years of research and research on the impact of digital devices on human concentration, this book reveals the amazing state of modern distraction, and uses the latest results of modern science and unique experiments to show how people can enhance their concentration and maintain mental balance while coexisting with digital tools.
■ Specifically, "Why is multitasking bad for productivity and mental health?" "How do individual personality traits such as honesty and optimism affect an individual's ability to concentrate?" In addition to carefully answering questions such as "Why do SNS, TikTok videos, flash banner ads, etc. amplify inattention?", it shows unknown mechanisms of AI and algorithms that skillfully appeal to human instinct, and a unique method of classifying concentration in four quadrants of "immersion," "familiarity," "boredom" and "dissatisfaction" that is unique to the digital age.
■ In addition, in the final part, "Adjusting concentration, rhythm and balance" which will be the conclusion, it explains how to nurture "independence" in order to stop the temptation of devices and continue to concentrate, how to raise "cognitive resources" using devices and applications, and how to practice concrete ways to maintain physical and mental health and maximize performance while coexisting with various digital tools.
This book is full of useful information and tips for us living in the digital age.
Contents
Introduction Breaking the Myth of "Concentration"
Inability to concentrate due to devices / Digital World Paradox / Digital Society and Our Concentration / Modern Mythology of Distraction / from "Productivity" to "Happiness"
I Structure in Concentration "
Chapter 1 Limited Cognitive Resources
Our Concentration and Behavior / Control Is Difficult / Concentration Networks / Limited Cognitive Resources / Persistent Concentration and" Dynamic Concentration "
Chapter 2 Conflicts Over Concentration
Chapter 3 Understanding Types of Concentration
Words around Concentration / Elusive" Flow "/ Theoretical Framework of Concentration / Continuous Concentration Until Goal Achievement / Concentration Trap / How people choose to concentrate
Chapter>
Chapter 4 Understanding Types of Concentration
Chapter 4 The Truth of Multitasking
What is Multitasking / Two Perspectives of Multitasking / Creating Living Laboratories / Concentration Time Is Getting Shorter / Why People Become Distracted /" Rhythm "than" Flow "
Chapter 4 Understanding Types of Concentration
Chapter 10 : Devices Reduce Happiness
The comfort of simple activities / Unexpected Relationship of Emotions and Concentration / Work and Feeling of Happiness /" Effortful Concentration "and" Effortless Concentration "/ How Facebook Interacts With Reality and Is Happier? / Multi-tasking Creates Negative Emotions / Simple Activities Increase Productivity
Chapter 11 : Concentration
Screen time of 10 hours a day / Evolution of Cutting And Concentration / Jump Cuts and YouTube / Non-linear Editing and Chaos Editing / Short Commercials / The Snack Culture of the Digital World / Effects of Media on Concentration / Media Barriers to Concentration
Chapter 12 : Free Will, Independence, Concentration
Conscious behavior, automatic response, and free will / Develop" independence "with digital behavior / Strange and complex interactions / Advance with the power of" independence "
Chapter self discontinuation Irvine Irvine
Senior Guest Researcher, Microsoft Research.
Doctorate in Psychology from Columbia University.
I specialize in information science. He has published more than 200 papers on the impact of digital devices on humans.
Twice awarded the Google Research Award for outstanding academic research on technology, public health and more.
This is his first book.