Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.
Economics
★ ★ ★ The World's Best Seller Finally Hits Japan! ★ ★ ★ The World's Most Cunning Science of "Choice and Action" ★★★★★★「 Scientific Way to Move People at a Subconscious Level 71 ★ ★ ★ - The reason why supermarkets start with the "Vegetable Section" is to make people do 0 0? ・ It becomes easier to accept "wishes" just by being told "0 0"? ・ If you want to achieve your goal by the deadline, you should use the 0 0 Scheduler? ◎ This is a book that tells you "How to Move People Scientifically 71" in an easy-to-understand way through cases from around the world. ◎ In order to acquire education, it can be read as an introductory book of behavioral economics in an easy-to-understand way. ◎ In addition to theories and experimental examples, it can also be read as an introductory book of behavioral economics before going on to a famous book. ◎ It contains a wealth of "business and policy examples where cognitive bias is actually used in everyday life" from around the world, along with examples and experiments from around the world! ◎ Knowing the bias used in everyday life stimulates surprise and intellectual curiosity. ◎ It also contains examples and experiments published in a famous book of behavioral economics, so you can get an overview of cognitive bias with one volume. ◎ It is interesting as an intellectual read and educational book! ◎ The popular book ranked in the Dutch official bestseller list "Bestseller 60" is finally arriving in Japan!