Book (Practical) Social science The person who controls the law controls the EC business

※Please note that product information is not in full comprehensive meaning because of the machine translation.
Japanese title: 単行本(実用) 社会科学 景表法を制する者はECビジネスを制する
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Item number: BO3980203
Released date: 03 Aug 2023
Maker: Diamond Co.
著: 林田学

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Social Science
While e-commerce is becoming more active, there are more cases where unexpected things lead to violations due to the effects of the Law for Unjustifiable Premiums and Misleading Representations (Keihyo Law) and other laws. Regulations on stealth marketing (stealth marketing) and advertising display by businesses will also be strengthened. This book explains the legal points that e-commerce businesses should be aware of when they conduct advertisement activities, focusing on the Keihyo Law.