Book (Practical) Society The Future of 2030 Marketing Life, Work, Jobs, and Learning! Toward an Age of "Design of Individuals"

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Society
There is only a little time left until 2030, the deadline for achieving the Sustainable Development Goals (SDGs). Let's develop profitable products and services while solving social problems! 5G, self-driving cars, AI …. It is a past time that the evolution of technology was absolutely positive. From now on, we are in an era in which lifestyle changes drive innovation (the creation of new value). What is needed now is lifestyle transformation and social orientation (SX) that synchronizes corporate sustainability (earning power) with social sustainability (social issues). Based on the results of two years of research during the pandemic, we analyze the way of living, working, and learning required for the future in 2030, and propose concrete lifestyle and social design. Full of business tips necessary for the coming carbon-neutral era! Published by Wani Plus Released by Wani Books Hideki Ishida Born in Okayama in 1953. Joined Ina China Co., Ltd. (later INAX) in 1978, served as Director (CTO) and General Manager of Technology, and served as Professor of Tohoku University Graduate School of Environmental Science since 2004. Moved to Okinoerabujima Island in the spring of 2014. Continues to practice sustainable island creation. Also actively works in Japan and overseas to promote "paradigm shift of manufacturing." Received the 2021 Academia Award in two categories of culture and society in 2022. Food Up Island (FUI) As a group of practitioners involved in food, Food up Island is a co-creation community that transcends the framework of companies and industries and continues to fundamentally review food and create new value. It was established at the end of 2019. As of November 2021, the participating companies are Kagome, Kameda Seika, Calbee, Kirin Holdings, Sapporo Beer, Nichirei Foods, Morinaga Seika, Morinaga Dairy, and SEE THE SUN, a corporate venture from Morinaga Seika, which is the management secretariat. miki Kanamaru, President and CEO of SEE THE SUN, is the representative of SEE THE SUN.