Book (Practical) Society Business producer's job

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Society
■ The purpose and goals of this book ・ As a business producer, not just as a person in charge of DX, I understand the essence and business skills of "work to create customer value and value". ・ Whether it is B-to-B or B-to-C, DX does not simply digitize existing business, but is about changing the relationship with customers and the products and services they provide. The need for a producer position to propose and build new businesses will increase in the future. ・ As such a business producer, this book provides a detailed description of "New Ways to Work in the DX Era and How To Acquire Necessary Portable Skills" by the current author.