Book (Practical) Economy I learned it at Amazon! The story is about 90%

※Please note that product information is not in full comprehensive meaning because of the machine translation.
Japanese title: 単行本(実用) 経済 アマゾンで学んだ!伝え方はストーリーが9割
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Item number: BO2198566
Released date: 09 Aug 2019

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

ECONOMY
One of the driving forces behind Amazon's continued growth is "story-building." How does Amazon view "stories" and "the importance of stories"? Why does it have to be "stories"? How does a big "story" work? The former General Manager of Public Relations at Amazon will figure out the difference between the stories Amazon thinks about and those of other companies (such as the difference in the length of time and the size of spatial recognition).