Hobbies and trivia Number thinking ability Books on successful marketing in ×Excel

※Please note that product information is not in full comprehensive meaning because of the machine translation.
Japanese title: 趣味・雑学 商業 数字思考力×Excelでマーケティングの成果を上げる本
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Item number: BO1933069
Released date: 24 Aug 2016
Maker: Shoeisha Co.

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Commerce
Hobby and Trivia
/ For marketers, Excel is a daily tool. However, not many people use Excel for jobs such as statistics, analysis, and preparation of documents. In addition, there are still many people who rely on intuition and experience (and also feel that it is a problem). Therefore, this book started with the basic knowledge of "what kind of advantage is there if marketers can use Excel?" and explained thoroughly how to use Excel according to the situation of use, such as "aggregation of numbers," "analysis of aggregated numbers," "prediction based on analysis," "preparation of reporting materials" and so on. The author himself is also an active marketer, so the content is tailored to the needs of the field. This is a book that all marketers around the world should get hold of.